My, how mobile messaging has transformed the way we connect
Melbourne, Australia – 18 November 2011
Profiling customer mobile innovations, mobile messaging experts SMSGlobal, continue down the spotlighting track.
“Spotlighting is a means of bringing our customers together and profiles not only individuals but mobile innovations as a whole, demonstrating different mobile messaging uses and highlighting our customers’ mobile way of thinking,” said Carl Krumins, CEO.
When asked why the company felt spotlighting would be something which SMSGlobal’s customers would be interested to partake in, Krumins responded that “We felt creating a forum to highlight the diverse use of SMS was an important way of bringing real life SMS examples into the businesses and homes of our customers”.
“The immediacy and relevance brought to customers via their mobile handsets is one of the strongest ways to engage in meaningful communication with those you want to build closer relationships with”.
“Confirming what we’ve suspected all along, direct debit company Ezypay recently released the findings of a survey showing that 86% of respondents had changed their mobile number once or never. What these research results tell us is that communicating via mobile means is actually more reliable than through any other communication medium – print, landline, email – all of which are examples which have a much higher likelihood of change”.
Curious about some of the customer Spotlights on show? Go to http://www.smsglobal.com/global/en/company/news.php
